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Public Testimony

Kristen March Soha proposes app-based metering for pedicabs

New York City Council · Oct 7, 2026 · starts 2:23:18 · 2 min 54 sec

Kristen March Soha represents an exclusive cycle, a pedicab-specific ride-hailing app. She says pricing problems are nationwide and industry-wide, and asks for an approval pathway for software-based metering on passenger devices in addition to bike-mounted meters, with vetting, ratings, and upfront rates.

Harvey D. Epstein

Yeah, obviously, if the duties were moved over to the TLC, we'd have to talk about a budgetary component of that, and something that we talked earlier to both TLC and DCWP about.

Harvey D. Epstein

Councilmember Brewer?

Harvey D. Epstein

All right.

Harvey D. Epstein

I don't think we have any questions for this panel, so thank you both for being here and testifying, and I appreciate your comments are really helpful.

Harvey D. Epstein

I'm going to move on to the Zoom panel.

Harvey D. Epstein

We have Kristen March Sona, Matthew Sona, and Stephen Stallman.

Harvey D. Epstein

If you are available, you can start your testimony.

Harvey D. Epstein

You can unmute yourself, please.

Member of the Public - Kristen March Soha

Yes, this is Kristen March Soha.

Member of the Public - Kristen March Soha

I was given the option to unmute, so I'm just assuming I can go first.

Harvey D. Epstein

Yeah, go ahead, please.

Harvey D. Epstein

Thank you.

Member of the Public - Kristen March Soha

Good morning, Chair and members of Council.

Member of the Public - Kristen March Soha

I'm here to represent a exclusive cycle.

Member of the Public - Kristen March Soha

We are a pedicab-specific ride-hailing app, and these problems, honestly, have been nationwide and industry-wide.

Member of the Public - Kristen March Soha

We've seen the increase of these pricing problems for, I would say, maybe like around a year or so with this per person, per minute, and, you know, a lot of bad actors in the industry.

Member of the Public - Kristen March Soha

So our goal was to increase trust and compliance.

Member of the Public - Kristen March Soha

We have a vetting system.

Member of the Public - Kristen March Soha

We have a rating system built in.

Member of the Public - Kristen March Soha

And we have the goal of eliminating basically these predatory behaviors that are going on.

Member of the Public - Kristen March Soha

So we think that we can solve a lot of these industry problems.

Member of the Public - Kristen March Soha

We also have basically an app on the passenger side where they would see the rate before they commit.

Member of the Public - Kristen March Soha

They would see the elapsed time and the accumulating fare.

Member of the Public - Kristen March Soha

And so we're here to ask for an approval pathway and an allowance for a software-based metering system that would be on a passenger handheld device in addition to this bike-mounted meter system.

Member of the Public - Kristen March Soha

And again, we're open to, again, helping the industry in any way possible.

Member of the Public - Kristen March Soha

But we would like for that particular.

Member of the Public - Kristen March Soha

allowance to hopefully be written in as well, because now we can give kind of an industry standard, again, across whether there's a independent driver like that's been doing this for 20 or 40 years, like some of these panel members that we've heard,

Member of the Public - Kristen March Soha

or even a fleet owner, we could give, you know, some kind of

Member of the Public - Kristen March Soha

standardization, right?

Member of the Public - Kristen March Soha

Some kind of recognized brand across this industry.

Member of the Public - Kristen March Soha

It doesn't have to be completely controlled by one company.

Member of the Public - Kristen March Soha

We don't believe that, but we would like to give the consumers also access from someplace.

Harvey D. Epstein

Time's expired.

Member of the Public - Kristen March Soha

The Broadway tour, the Broadway theaters, right?

Member of the Public - Kristen March Soha

Now they don't have to be out there standing on the street side to find a pedicab.