NYC Tourism CMO Nancy Mamana begins testimony
Nancy Mamana introduces herself as chief marketing officer for New York City Tourism and Conventions. She thanks the committees and says she will share results of tourism marketing around the World Cup.
Good afternoon, Council Chair Maloney, Council Chair Thomas Henry, and members of the Economic Development and Small Business Committees.
I'm Nancy Mamana, Chief Marketing Officer for New York City Tourism and Conventions.
Thank you for the opportunity to share the results of our work surrounding the World Cup and specifically how the city's investment in tourism marketing helped translate this extraordinary global event into economic activity across all five boroughs.