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Q&A

Dinowitz asks whether agencies know only Riverdale Press covers Northwest Bronx

New York City Council · Oct 28, 2026 · starts 1:26:58 · 1 min 30 sec

Dinowitz asks whether agency marketing directors know the Norwood News is gone and only the Riverdale Press remains. Sidahmed says he cannot speak for every director but sees educating agencies as part of his role.

Eric Dinowitz

So in your assessment, do you think the agencies are aware that there's only one local newspaper that covers the Northwest Bronx?

Eric Dinowitz

That's the Riverdale Press.

Eric Dinowitz

Because the Norwood News is no longer there?

Mazen Sidahmed

So I couldn't speak to their kind of understanding of all the different

Mazen Sidahmed

marketing directors in all of the different agencies and some of them are former journalists themselves and I'm sure you know maybe worked in the Bronx themselves I wouldn't want to completely say that no marketing director in New York City government is aware of that but I do see it as my role

Mazen Sidahmed

to help people understand the urgency of this moment and I guess I'm asking

Eric Dinowitz

If you're identifying your job as to work with these marketing directors in the different agencies, wouldn't it then also be part of your job to make sure they know about the closure of local media outlets?

Mazen Sidahmed

I appreciate the question.

Mazen Sidahmed

I appreciate the question.

Mazen Sidahmed

Yeah, I think that...

Mazen Sidahmed

I do agree that there is a role to be played for helping them understand the Norwood News is a critical source of information for people in the Northwest Bronx.

Mazen Sidahmed

And if you're trying to reach people in the Northwest Bronx, it's critical to work with publications like that.

Mazen Sidahmed

And I hope that all the different agencies.

Mazen Sidahmed

In my time in working in this office, will have a deep fluency of all the different publications in New York and will know which publications to work with if they're trying to reach different people in different places.

Mazen Sidahmed

And I see my role as trying to educate them and help them understand that.